How Many Ad Units Are Enough for a Website?

If your webpage contains several ad units, it’s likely that only the first one will receive unique impressions. The remaining units may not attract any traffic and will default to showing free affiliate ads.

That’s why we strongly recommend placing no more than one or two ad units per page. Th is ensures optimal performance, a better user experience, and efficient use of our network resources.

Overloading a page with ad units won’t increase your earnings — it may actually hurt them. Instead, it creates unnecessary server load and reduces the overall effectiveness of your placements.

For best results, follow our ad unit placement guidelines to strike the right balance between visibility and performance.

If an ad unit is not found (for example, due to incorrect installation, caching, blockers, or loading issues), impressions cannot be counted and no revenue can be accrued for that period.

For this reason, we strongly recommend verifying that the ad unit is detected immediately after installation and after any website changes.

If you have any questions about our platform, feel free to contact our support team. We’re here to help 24/7. 

Updated on: 10/02/2026