Daily Budget: What You Need to Know
First of all, it’s needed to understand our main payment scheme — CPD (daily budget):
Advertisers set targeting parameters and specify a daily budget — the amount of money they want to spend daily. We sum up all the money spent by advertisers on targeted traffic and give each campaign a share of impressions proportional to its spending.
So, actually, spending depends on your expected results.
The best way to determine the necessary daily budget:
- Go to campaign creation page
- Choose targeting: category or categories you’d like to target
- Choose a language
- Adjust daily budget and see how the traffic estimation changes:
Updated on: 13/10/2024
Thank you!